RPCI To Host Car Show, Health Fair Promoting Prostate Cancer Awareness

Wednesday, September 7, 2011

BUFFALO, NY — Prostate cancer has a disproportional impact on African-American men, who are one-and-a-half times as likely to develop prostate cancer and more than twice as likely to die of the disease as white men. Prostate cancer is also the most-diagnosed cancer in Hispanic men. Early detection and education, however, can significantly reduce those disparities.

In order to draw attention to prostate cancer risk factors and the importance of testing for this disease — particularly among high-risk groups like men of color and men over 40, Roswell Park Cancer Institute (RPCI) will host Cruisin’ for a Cure, a vehicle show and family activity day to raise awareness about prostate cancer risk factors and early detection. All proceeds will be donated to MAN UP, or Minorities Allied for the Need to Understand Prostate Cancer, a group affiliated with RPCI that is committed to sharing educational resources to help men of color make informed decisions about prostate cancer screening, treatment and survivorship. 

Cruisin’ for a Cure will take place Saturday, September 24, 10am–4pm (rain or shine) at Roswell Park Cancer Institute (including parking ramp and Kaminski Park & Gardens), Elm and Carlton Streets, Buffalo.The event will include food, entertainment, a farmers’ market, door prizes and raffles. Freeprostate cancer screening will be offered for all men 40 years and older who attend (preregistration requested). People’s Choice awards will be presented as part of the car show.

The vehicle show is open to all special cars, trucks, motorcycles and snowmobiles, at $10 per vehicle admission. Clubs are welcome and can park together.

Preregistration is requested for any man wishing to receive screening. Prostate cancer education will be provided before screenings are conducted. Those interested in registering for screening should contact Jarrett Johnson at (716) 845-8641 or jarrett.johnson@roswellpark.org, or register online at manupbuffalo.org by Friday, September 16.

The mission of Roswell Park Cancer Institute (RPCI) is to understand, prevent and cure cancer. RPCI, founded in 1898, was one of the first cancer centers in the country to be named a National Cancer Institute-designated comprehensive cancer center and remains the only facility with this designation in Upstate New York. The Institute is a member of the prestigious National Comprehensive Cancer Network, an alliance of the nation’s leading cancer centers; maintains affiliate sites; and is a partner in national and international collaborative programs. For more information, visit RPCI’s website at http://www.roswellpark.org, call 1-877-ASK-RPCI (1-877-275-7724) or email askrpci@roswellpark.org.

Media Contact: 

Annie Deck-Miller, Senior Media Relations Manager
716-845-8593; annie.deck-miller@roswellpark.org