FOR IMMEDIATE RELEASE
July 2, 2007

Inspired by one boy’s courage, event returns to Legends on the Niagara, July 12

Buffalo, NY- Keith’s Classic Golf Tournament for Carly’s Club, presented by naming sponsor Sahlen’s, will take place on Thursday, July 12, 2007 at Legends on the Niagara, along the scenic Niagara River Parkway, to raise funds for pediatric cancer research and compassionate patient care programs at Roswell Park Cancer Institute. More than 200 golfers will tee off in this 20th annual event to honor the memory of one special child, and to offer hope to other children and families currently facing cancer.

Held each year in memory of Keith Brewer, who succumbed to cancer at the tender age of six, Keith’s Classic has raised more than $2 million for cancer research initiatives over the span of two decades. The tournament originally established its strong roots at the River Oaks Golf Coarse, however, due to its overwhelming success and support from within and outside of the Grand Island community, the tournament was moved to the larger Legends on the Niagara venue three years ago.

There are course options available for golfers of all levels. For the practiced golfer, the Ussher’s Creek Course (1 pm shotgun start) challenges players at their peak levels. For the more casual player, the Battlefield Course (1 pm shotgun start) provides beautiful scenery and fun contests. Last, but not least, the Chippawa Course (1:15 start time) features nine short holes of golf for those who prefer a more relaxed approach to the game.
To make their experiences complete, all golfers will enjoy a fabulous barbeque prior to play; on-course contests; the opportunity to bid on one-of-a-kind silent auction gift items before dinner or fantastic live auction packages during dinner; and the opportunity to celebrate this “Legendary” tournament by wearing historic golf period costumes.

Corporate foursome and individual packages are now available for the July 12 event. To help patients and families served by Carly’s Club at Roswell Park Cancer Institute by participating in this unforgettable day, please contact Robin Hace at 716-845-4100 or visit www.carlysclub.org for tournament details and sponsorship forms. 

About Carly’s Club at Roswell Park
Carly's Club for Kids & Cancer Research in WNY exists to offer support programs to make life more manageable for children diagnosed with cancer and their families, and to raise funds for pediatric cancer research seeking cures at Roswell Park Cancer Institute. Carly's Club is managed by the Roswell Park Alliance Foundation, a 501(C)(3) not-for-profit organization. Currently over 260 pediatric cancer patients and their families are served each year through Carly's Club programming. For more information, visit www.carlysclub.org or call 716-845-8788.

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The Roswell Park Alliance Foundation was founded in 1991 as a not-for-profit organization to receive and administer funds supporting scientific and clinical research, state-of-the-art medical care, and patient-related activities at Roswell Park Cancer Institute (RPCI). Roswell Park Cancer Institute, founded in 1898, is the nation’s first cancer research, treatment and education center and is the only National Cancer Institute-designated comprehensive cancer center in Upstate New York. RPCI is a member of the prestigious National Comprehensive Cancer Network, an alliance of the nation’s leading cancer centers. Roswell Park has affiliate sites and collaborative programs in New York, Pennsylvania, and in China. For more information, visit RPCI’s website at www.roswellpark.org, call 1-877-ASK-RPCI (1-877-275-7724) or e-mail askrpci@roswellpark.org.